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Officer (Public Affairs, Social Media & Crisis Management) (Internship)


  • Outline goals, define target audiences with appropriate social media and digital platforms to convey client’s messages

  • Formulate and implement the social media strategies with action plans

  • Assist clients to identify issues and manage the social media sentiments

  • Develop, manage and update social media accounts of brands

  • Support daily operation of engaging and promotional content development, ad boosting and ad placements for all social media platforms

  • Contribute to idea generation and execution of social media driven campaign, including but not limited to videos, social posts, AR filters, KOL employment and 3rd party platform ad placement

  • Collaborate with internal or external clients to initiate and execute campaigns and routine content

  • Improve continuously by capturing and analysing the appropriate social data and insight

  • Handle ad hoc projects on request basis


  • Local university student

  • Strong research, analytic and writing skills

  • Familiar with "ecology" of different online forums and social platforms

  • Sense in public affairs and social issues


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